In 2010, Steidl published Laita's first book of non-commercial work, Created Equal, which was an eight year long, cross-country project featuring 8x10 black and white portraits of Americans from a wide array of cultures, occupations and backgrounds. His second book, Sea, will be published by Abrams in late 2011.

His work has been exhibited in galleries in the U.S. and Europe. He divides his time between Los Angeles and New York.